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Superbrands India

Keo karpin

75-years ago the quintessential Indian woman recognised for her lustrous, dark tresses came face to face with Keo Karpin. For the next 44 years the brand, unchanging in its offering, wooed her. In 1984, sensing that the evolving market was ready for it, Keo Karpin sub-divided the category into various segments, arrogating for itself the light hair oil category. Changing with the times, yet unchanging in quality, Keo Karpin, today, remains a household name for Indian audiences offering the benefits of nourishment and styling in a single brand.

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