Business
Superbrands 2nd Edition Launch
The second
edition of Business Superbrands – and the fourth
book so far – was released by Shri L K Advani,
Leader of the Opposition, on August 20, 2008 at a glittering
function
at the Ashok Hotel in New Delhi.
Packed to capacity, the 16,000 square foot Convention Hall,
rose to a resounding cheer when the book was unveiled.
In pursuing a more magnified role – and in keeping
with the spirit of fulfilling a corporate social responsibility – Superbrands
has created a new initiative. In every issue of a Superbrands
book, commencing with the current one, one brand which
has done exceptional work in alleviating human suffering,
will be show cased. The second edition of Business Superbrands
showcases the compelling story of Sankara Nethralaya,
the Chennai-based hospital, which has literally given
sight
to thousands of people.
Launch Event |
